women wearing wedding dresses

The Ultimate Guide to Bridal Fashion Week

Twice a year, an event called Bridal Fashion Week helps bring the runway to the aisle. For brides and fashion lovers around the world, it's a chance to see the latest collections from designers who are eager to showcase their newest creations for the season. While you may not get the chance to sit front-row at a show, we believe it's important to understand Bridal Fashion Week and use it as a tool for wedding planning. And with our ultimate guide, you'll be able to do just that.

From how to shop the looks to trends to look out for when viewing the collections, we break down the essence of this five to seven-day event. Even more, for those looking for a few dresses to browse, you can find a list of the most iconic, popular, contemporary, and non-traditional designers to help streamline your search. Wherever you are in your wedding gown search, Bridal Fashion Week is key to finding "the one"—so let us help you navigate this memorable experience.